One of the first of its kind, e-collateral utilises information collected through a web portal to produce a bespoke, personalised brochure, illustrating how Siemens Enterprise Communications can enable the enquirer to achieve his/her business goals, distributed via email as a PDF, or printed on-demand if required.

All collected data is pushed into Siemens' CRM system for use by their sales team to follow up the leads generated.

This solution not only enables highly personalised information to be generated, but is also providing significant savings for the business in storage, distribution and production of their brochureware.

View site: www.siemens.co.uk/e-collateral