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Buckingham Design Associates
Anvil House
63 Well Street
Buckingham
Buckinghamshire
MK18 1EN

T: 01280 821000

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What we do
Integrated Campaigns
PL100 Campaign - ZyXEL

The "You're getting it better" campaign aimed to highlight better quality wireless broadband accessibility through the Zyxel Plug and Play PL100 by showing individuals surfing the net in unusual locations.

Rolled out within the likes of men's leisure magazines such as 'Nuts' and 'Stuff', while business audiences were targeted through trade publications such as 'Computing Week', the Call to action drove readers to a 'homezone' virtual home environment on a ZyXEL website portal. Viewers could navigate around a virtual environment to fully understand the products and how they integrate to provide the total solution.

Take a look yourself at the web portal created: www.zyxel.co.uk/homezone

Launch Project

More Integrated Campaigns
Siemens Open Minds ZyXEL PL-100
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